Sold at the first open house · exclusive sale
Sold May 2021. Details kept private.
20+ listings. 10+ agents. Then one open house.
By the time this family called me, their home had been listed more than twenty times by more than ten agents since 2016. Every relisting told buyers the same thing: something must be wrong with it. Nothing was wrong with the home. The story was wrong.
So I took it off the MLS® entirely and relaunched it as an exclusive, built around what nobody had led with: a multi-acre lot, a garden house, an in-home jacuzzi, and room to live, work and play in one place. Two weeks of heavy online advertising put it in front of a new audience. The first open house drew a crowd, and we secured the deal that same day.
A tired listing does not need another price cut. It needs a new audience and a reason to care.